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MGT301 - Principles of Marketing Solution GDB 2022

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This is MGT301 Solution GDB 2022 l MGT301 GDB Solution 2022. We are sharing with you here Virtual University GDB Solutions l MGT301 – Principles of Marketing GDB Solution 2022. Topic of the GDB is “Product, Brand and Services & Price and Pricing”. We are sharing with your idea solution for your help and support. Must read question carefully and do it your own self for gaining good marks. Opening date of GDB is 15 th February and the Closing Date is 21 th February. There is no grade day given for the submission of GDB.


Note: We are providing best paid services of Unique Virtual University GDB Solutions l Unique Virtual University Solutions GDB for good output. We are doing work worldwide in Typing, CV, Assignments, GDB, Quiz, Paper help, Research Project (Thesis), Lesson Plan, Research Report and CS Projects (Php Language).



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Scenario:

KIA Corporation commonly known as KIA is a South Korean Multinational Automobile manufacturer. With its headquarters in Seoul, South Korea, it is the second largest automobile (Subscribe our YouTube Channel V-Expert Services) manufacturer of South Korea after Hyundai Motor Company.

                                KIA Pakistan launched KIA Stonic in Pakistan in November 2021. Its major competitors in Pakistan include Honda BR-VI-VTEC, Toyota Corolla Altis X Automatic 1.6 Special Edition and Honda Civic 1.8-VTEC CVT (raiseforsuccess.blogspot.com) and City Aspire 1.5i-VTEC CVT respectively. KIA Stonic was launched in 2017 internationally. It has a 1400 MPI engine which produces 99hp and 134 NM-Torque. 



The car has a 6-speed Automatic Transmission with Front Wheel Drive (FWD) Drivetrain, 7 airbags and many more lucrative (raiseforsuccess.blogspot.com) features. Whereas the major specifications of Honda BRV i-VTEC includes (1497CC Engine which produces 118HP and 145NM-torque).
                                                            The price range of KIA Stonic is starting from 3.75 million PKR (approximately) which is somehow lesser than some competitors and (Follow us on Twitter) more than others. Considering the price ranges of other market giants, either time will decide that the company has launched the subcompact Crossover SUV at a right price or not. This move will surely raise the bar for the competitors.



Required:

Given the competition with this price range will (KIA Stonic) be successful (Subscribe our YouTube Channel) to capture the market or not? Justify your answer with any three (raiseforsuccess.blogspot.com) logical arguments? (6 Marks) 

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Answer:
After reading the above scenario, the competition with this price range (raiseforsuccess.blogspot.com) will (KIA Stonic) be successful to capture the market. There are some logical arguments that are as follows:
  • Quality Products: 
KIA Stonic is giving high quality products (engine). Its features are (Follow Raise For Success on Twitter) also advanced and attracts the customers.  
  • Economic Condition:


As KIA Stonic is (raiseforsuccess.blogspot.com) working in Pakistan so it’s important to better understand the economic condition to set the price.

  • Customer Demand:

As KIA Stonic is working in Pakistan so first of all focus on the customers (Raise For Success) what they want from you and whats their demand. Pakistanis has a charm of luxury goods.


  • Innovations:
New innovations influence customer to purchase product. Like (Subscribe our YouTube Channel) Subcompact Crossover SUV is the latest model of KIA Stonic. 




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